Korean fried chicken in Brisbane: why regulars matter more than the commission
A half-and-half fried chicken is a one-item, $56 order. The commission saving is smaller than on a burger or pizza order, so for this Brisbane shop the bigger lever is getting regulars to come back.
Worked example from the counter simulator: a real Uber Eats menu and its listed prices, captured on 1 November 2026. The venue is not a counter customer, and the growth figures are estimates, not results.
A smaller order, a smaller saving
On a $56 order Uber Eats takes $16.80. Through its own app the shop receives $46.70 instead of $39.20: +$7.50 an order, or +$2,101 a month on 300 orders after the House app plan. The customer still pays $3.99 less.
The real lever: the second, third and tenth order
Fried chicken is a habit. In its own app the shop knows who ordered, when, and what. Points on every order and a win-back offer for those who stopped coming add, on the simulator's typical case, 10% more orders: +$1,485 a month.
On Uber Eats the customer belongs to the platform: no email, no phone number, no way to invite them back.
Small add-ons, every time
Loaded fries or a drink suggested on every order lifts the basket by 6% (+$841 a month). Review requests after each order bring 5% new customers (+$743). In all: +$4,335 a month, estimated.
Try it with your menu
The simulator runs the same maths on your own Uber Eats menu in a few seconds.
